Supporting Earth Hour for a More Sustainable Future
Earth Hour encourages people around the world to switch off their lights for 60 minutes. This simple action helps raise awareness about climate change and the importance of protecting our planet.
As part of our commitment to sustainability, Playa Nueva Romana proudly joined this global initiative. Therefore, on March 26, we turned off our lights and encouraged our community to take action for the environment.
What Is Earth Hour?
Earth Hour is a worldwide movement led by the World Wide Fund for Nature (WWF). Its goal is to increase awareness of climate change and inspire people to reduce greenhouse gas emissions.
The initiative began in 2007 as a symbolic gesture. Since then, it has grown into one of the largest environmental movements in the world. Today, millions of people, businesses, and organizations participate every year.Earth Hour is a worldwide movement led by the World Wide Fund for Nature (WWF). Its goal is to increase awareness of climate change and inspire people to reduce greenhouse gas emissions.
The initiative began in 2007 as a symbolic gesture. Since then, it has grown into one of the largest environmental movements in the world. Today, millions of people, businesses, and organizations participate every year.
Grupo Piñero’s Commitment to Sustainability
As a leading tourism and real estate group, Grupo Piñero continues to promote responsible and sustainable practices.
For this reason, all business divisions joined Earth Hour once again. In addition to switching off lights from 8:30 p.m. to 9:30 p.m., the company supported WWF’s “Kilometers for the Planet” initiative.

Adding Kilometers for the Planet
This year, collaborators across all destinations took part in activities designed to contribute kilometers for the planet. As a result, the initiative encouraged active participation while promoting healthy and sustainable habits.
Moreover, the collective goal was to contribute 600 kilometers through the involvement of employees and community members.
Building a More Sustainable Future Together
At Playa Nueva Romana, sustainability is part of our lifestyle. Therefore, participating in Earth Hour reflects our ongoing commitment to environmental responsibility and climate action.
Finally, we thank everyone who joined this initiative and helped make a positive impact. Together, we continue building a more sustainable future for our communities and our planet. 🌎💚